Post Links that Boost Your Reach
These are happy links – they work for you
Using internal links to reach your goals –
Internal links lay the foundation for your posts to be found, read and to be promoted by search engines. They are post links that boost your reach.
They provide the pathways for search engine spiders to run through your posts to find out what they are about. They make it easy for your readers to explore your pages.
When readers go exploring and reading you get happy analytics. You are sending the message that this reader is having a good experience. Good visitor experiences make search engines happy.
Using DoFollow Links to reach your goals-
They are post links that boost your reach
DoFollow links take readers to information on other websites that complements the information on your site. You are adding value for your readers; they can follow this link for extra input.
DoFollow links in your comment section show you as generous. You appreciate readers time spent commenting on your post, and you want to on pass some ‘Google juice’ to them.
NoFollow links in the right places keep your site safe from penalties. When your site is not penalized, it is free to do well to show your content in searches for your readers to find. NoFollow links do not carry ‘Google juice’. Take a refresher on DoFollow and NoFollow links.
Using Social Media Links
They definitely are post links that boost your reach
You put links to your social media sites to make it easy and convenient for readers to promote and share your content. Put them in convenient places and make them large enough to be seen. Think about the mobile phone users with small screens trying to find your links. Make sure your links do not cover your content. Try and get them to open in a new page and check that they do connect to your social media sites.
Check Your Shareaholic Twitter Handle
For those using Shareaholic – please check that your Twitter handle is linked. I see about 60% of posts using Shareaholic without the owners twitter handle. Check yours now. Here is a very short tutorial on how to include your twitter handle.
Click to Tweet – there are many different kinds of plugins that tweet. It is so easy to make the links and to use them. The reader can Tweet and share your content without leaving your page. After making your text for click to tweet, go into Preview mode and test that the Tweet is the right size. The reader does not want to have to work at deleting words to get your tweet down to size.
Post links that boost your reach are happy links. Learn about them here. Click To TweetReciprocal Links
I was asked to mention Reciprocal Links. Reciprocal Links are when (I link to you and you link to me) As in website ‘A’ links to website ‘B’. In return website ‘B’ links back to website ‘A’. This is a reciprocal link the reader can then go from one site to the other via this link.
When I first owned web sites around 2003, the big thing was reciprocal linking. Our websites had hundreds of them. We had software that made it quick and easy to do these links. We would put our URL on as many Directories as possible. One of my websites had its pages ranked as PR4 which I felt was quite impressive. Because of the changes regarding reciprocal linking, the site has lost all that ranking. Not everyone realises that reciprocal linking has changed.
Reciprocal Links Today
These sort of links are no longer sought after, in fact, they can be dangerous. This is taken from Moz. Tom Roberts CEO & Head of Digital Marketing at So What? Media
‘ I’d never go too crazy with reciprocal links and I’d only ever keep it to websites who are related to, have preferably worked or collaborated with you on a project.‘
The caution is only to link to sites that are relevant to your niche and that you have a close working relationship with. Even then do not have too many of them.
Backlinks are big players in reaching your goal
Backlinks definitely are post links that boost your reach
Backlinks are links connecting to your site from other sites. Backlinks are very important because search engines see them as a vote of confidence in your site. Here is a glossary definition of backlinks. There is much written about backlinks which I will not go into here. Suffice to say backlinks are very important and the higher the quality of those backlinks the better it is for your site.
Quality backlinks place your website higher in the search engine searches that bring readers to you blog.
By way of example, if your post is featured in the Blogger’s Pit Stop it will give you a backlink from all of the hosts websites. It is DoFollow backlinks that carry the ‘Google juice’.
Google juice is a colloquial term for the value sent to or from links that may influence your search engine optimization.
“Links improve your visibility, increase your reputation, place you in front of new audiences, and increase your name recognition and branding power.” (Source: SearchEngineLand.com)
I am sure none of you associate with bad spammy sites – this word of caution is that links from spammy sites can hurt you. If the link comes from a site that you would not be comfortable on, it probably is not a good backlink.
Anchor Texts
Anchor texts are the highlighted clickable words that hyperlink those words to other content or another site.
When you make a link you use an Anchor Text. Some techies make a science out of anchor texts, we won’t go there. An in-depth guide to anchor texts can be found here.
In a nutshell, make your Anchor Texts look natural. Mix it up and use a variety of methods. If you hyperlink the words ‘click here’ make sure the keywords are right next to ‘click here’. Don’t always use the full URL name as the Anchor. Use descriptive text like the one above. Mix it up and make it look natural. It is a bit useless to link to a person’s first name if there is no keyword next to it, it is just a waste.
On images, the alt text is your anchor text.
Be careful especially when you are doing tutorials like crafts and recipes, that you vary the alt text. Do not put the same alt text on all the images on the post as it will make your link profile spammy.
Google and other search engines build a link profile of your site. They can see if your links are popular. They can then see if they look artificial or look like spam.
Quality links of any sort are happy links that will boost your reach.
If you have questions that come out of this – post links that boost your reach, please ask and I will search out an answer for you.
Join us – we uplift and encourage each other –
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50 thoughts on “Post Links that Boost Your Reach”
This is helpful information. Pinning it so that I can review it again.
Debbie recently posted…My Kind of Triathlon: Wanderlust 108 Festival presented by Cottonelle
Thank you for sharing…this post is full of so much info that’s new to me! I think I might need to read it a few times to figure everything out. I did not know about the Shareaholic twitter handle – so thank you, I changed it to my Twitter handle 😉
Charlotte recently posted…The Pinterest Game #42a
Thanks for the comments Charlotte. So glad that your handle is sorted 🙂
Kathleen
This is beneficial information for bloggers to know. There are so many tips and tricks when it comes to link management. I do feel that internal links are a wonderful way to boost traffic.
Thanks for your comments Crystal. It is a large subject and we help each other along in the great journey of blogging.
Kathleen
Another great article Kathleen – what a wealth of information you are providing bloggers!
sue recently posted…What I learned from 26 Days of AtoZ Blogging Challenge
Thanks so much Sue. Blogging is a huge subject and we help each other in different ways.
Kathleen
Wow-this post was so helpful. I am still trying to figure out Google Analytics and am so glad you shared with us at #HomeMattersParty
Thanks Michelle, I am glad the post was helpful. Google Analytics can be very helpful and teach us a lot.
Kathleen
Kathleen, I learn something from you every week and it is greatly appreciated! Thank you for sharing your knowledge!
Laurie recently posted…Brag About It Link Party – 2016 – #19
You are kind Laurie, thanks for your comments. We help each other along this awesome journey.
Kathleen
oh goodness I see some errors I have made already 🙁 thanks for the clear instructions and tips on post links. I want all my links happy!
Millie recently posted…Music note barefoot sandal
Thanks for your comments Millie. I am sure your links will catch happy from you. I am so glad that you found help in the post.
Kathleen
Hi Kathleen
Lots of great info here. Thanks! ❤️
Thank you! This is good information. I have a couple things I need to check on. I appreciate the advice. I’m glad I found you on #ThisisHowWeRoll
Hi RaShell, nice to meet you. I am glad that the post was helpful as you grow your blog. Thanks for your comments.
Kind regards,
Kathleen
The Blogger’s Pit Stop
The Pinterest Game
This is SO helpful – thank you for a wonderful post! I’m very happy to have found it, as I’m a new blogger, and just learning about SEO, etc. Thanks for laying it all out clearly and concisely!
Ayelet from Strength In Words
Hi Ayelet, I am so pleased that you found help from the post. There is a lot to learn but it is a great journey of learning. I am here if you ever need an ear.
Kathleen
Kathleen, you provide us with so much valuable information on post links, etc. I had no idea about. There’s so much to learn! I recently discovered the “click to tweet” option – probably on your blog and absolutely love using it!
Gail, you are so sweet, thank you. If I can help, that makes me happy.
Kathleen
Thanks for sharing; still learning all this blogging stuff! Pinning for referring back to in the future.
Mother of 3 recently posted…52 Lists: The Things You Want to be Known For
some great information here Kathleen and it’s given me a better understanding of the terminology (and the importance) of linking – it makes being featured on Pit Stop even more special now!
Leanne recently posted…#6 Embrace Parenting
Thanks Leanne, there is so much to learn and I love learning. Thanks for reading.
Kathleen
This is a cool article. Thank you for sharing this. I enjoyed reading it.
Hello Kathleen
Found your blog on Pit Stop at Mostly Blogging. Your article was a nice read..
Hope to learn a lot more at your blog..
Regards
Peter
Hello Peter, thanks for reading, we are always learning.
Kathleen
Thank you, this post made the lingo much easier to understand and now I have a better idea of how it works.:) I can see how to better use them, I do find linking to other content that you have allows the reader to explore your blog/website better.
Jen recently posted…Interview Feature With…Online Art Course Creator, Blogger, and Homeschool Mom
Hi Jen, Thanks so very much for taking time to comment. I am so pleased that you have found some help from the post. All the best as you grow your blog and boost your reach.
Kathleen
I had no idea that alt text should be different for each picture on a blog post. In fact, I had been taking time to make sure they all did have the same title. Looks like I’ve got lots of images to edit! Thanks for providing such valuable information, Kathleen.
Beverly recently posted…Sour Cream Orange Pound Cake
Thanks for the comments Beverly. I have read some saying to copy and paste the same thing on all images. We live and learn. That is one of the great things about blogging is how much and varied skills we learn. I really appreciate it if people find the posts are helpful.
Kathleen
Pinned to my Blogging 101 board! You provide much useful information for bloggers.
Great suggestions. Especially the ones about alt tags – I haven’t always made sure mine were different! Thanks!
Cathy Lawdanski recently posted…Year Of Yes AND DWTS Recap
Excellent advice on what can be some confusion information! I have been trying to write a lot of guest posts, both to try to reach new audience members and also to get a link back to my site from a bigger site or blog.
That is great Jamie, that you are doing guest posts. I hope that is working out for you and getting you those backlinks that are dofollow. Thanks for reading and all the best as you grow your reach.
Kathleen
Thanks for the great tips. I was actually wondering about do follow links. Thanks again.
So much great info here! I’m really enjoying getting to grips with this side of blogging – it’s a whole world I knew nothing about when I started!
Thanks so much for sharing over at #FridayFrivolity 😀
Jess Powell (Babi a Fi) recently posted…Five Fab Fictional Mayors + Exciting News!
Thanks for the comments, Jess. That is part of what makes blogging so awesome, we learn so many different things. We do stuff that other people don’t have a clue about. Then when we look back we see how far we have come.
Kathleen
Helpful information as usual, Kathleen! Thanks so much!
Great tips for bloggers of all skill levels. Congrats, you’re featured this week at the #ThisIsHowWeRoll Link Party. Pinning now.
susan recently posted…This Is How We Roll Link Party #64
Quite Informative article on how links boost your reach! I must say these days no one seems to really know what can be done to speed up the ranking process apart from being consistent in sharing value content and optimizing it and literally have faith that it will rank. I really love sharing other people’s content and URLs but have to be careful in case one’s site has a penalty on it that would be passed t mine by association!
Keep em coming!
Great information! I know I can improve my posts so much… Stumbled the post, and will come back to it again later.
Andrea
Andrea’s Wellness Notes
Hello Kathleen,
I was not aware of the term reciprocal links before. It was explained in detail. Thanks for that. Just one question
Out of these links which is most authoritative for google searches?
Thanks for the explanation Kathleen! I have got a clear idea now